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Speaker, Guest Lecture: "Branding & Marketing Research Techniques for Measuring Brand Equity" (for HKCC Students)
W. O. Cheng, C.
(Speaker)
Division of Business and Hospitality Management (BHM)
Activity
:
Talk or presentation
›
Invited talk
Period
31 Mar 2022
Held at
Hong Kong Community College (HKCC)
X