Personal profile
Research interests
Research interests include CRM, consumer behaviours, blockchain, AI, and education.
Education/Academic qualification
Doctorate, Market Orientation and the Use of Internet as a Relationship Marketing Tool in Service Industries, The Hong Kong Polytechnic University
Award Date: 1 Jul 2007
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 4 Quality Education -
SDG 8 Decent Work and Economic Growth -
SDG 9 Industry, Innovation, and Infrastructure
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Collaborations and top research areas from the last five years
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Optimal Pricing, Green Advertising effort and Advanced Technology Investment in Sustainable Fashion Supply Chain Management
Chan, H. L. (PI), Wong, S. M. H. (CoI) & Sum, C. K. M. (CoI)
Project: Research
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(QESS) Smart Academic Advising System for Enhancing Student-Teacher Interaction
Sum, C. K. M. (CoI)
Project: Research
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(Submitted to QESS in Feb 2025) Smart Academic Advising System for Enhancing Student-Teacher Interaction
Lo, C. H. K. (CoI), Loh, W. K. A. (PI), Wong, S. M. H. (CoI), Sum, C. K. M. (CoI), Tsang, C. K. K. (CoI), So, C. C. (CoI) & Tang, L. Y. S. (CoI)
28/02/25 → 28/02/25
Project: Other
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Motivating Small and Medium Enterprises (SMEs) to Adopt Blockchain for Building A Smart Hong Kong: An Investigation of Blockchain Adoption Drivers and Implementation Support | Public Policy Research Funding Scheme 2022-23 | HK$ 432,579.40 | Project no.: 2022.B24.002.22B
Wong, S. M. H. (PI), Au, M. H. A. (CoI), Chan, H. L. (CoI), Liu, Y. W. D. (CoI) & Sum, C. K. M. (CoI)
1/11/22 → 31/10/23
Project: Research
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Myth or reality: AI grading for business education
Chin, O. K. I., Sum, C. K. M., Law, P. Y. K., CHOW, Y. & Lau, Y. Y. J., 2026.Research output: Contribution to conference › Paper › peer-review
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Correction to: Does perceived risk of AI matter? Teachers’ AI literacy and institutional support: perspective from self-determination theory (Education and Information Technologies, (2025), 30, 16, (23271-23293), 10.1007/s10639-025-13685-4)
Wut, T. M., Sum, C. K. M. & Wong, H. S. M., Nov 2025, In: Education and Information Technologies. 30, 16, p. 23499 1 p.Research output: Contribution to journal › Comment/debate
Open Access1 Citation (Scopus) -
Does perceived risk of AI matter? Teachers’ AI literacy and institutional support: perspective from self-determination theory
Wut, T. M., Ka-man Sum, C. & Shun-mun Wong, H., Nov 2025, In: Education and Information Technologies. 30, 16, p. 23271-23293 23 p.Research output: Contribution to journal › Article › peer-review
3 Citations (Scopus) -
Does perceived risk of AI matter? Teachers’ AI literacy and institutional support: perspective from self-determination theory
Wut, T. M. E., Sum, C. K. M. & Wong, S. M. H., 7 Jul 2025, In: Education and Information Technologies.Research output: Contribution to journal › Article › peer-review
Open Access -
Person-to-person interactions in hybrid teaching and learning
Wut, T. M., Wong, H. S. M. & Sum, C. K. M., Dec 2025, In: International Journal of Educational Research Open. 9, 100485.Research output: Contribution to journal › Article › peer-review
Open Access2 Citations (Scopus)
Activities
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SuperSummit APAC 2025
Sum, C. K. M. (Participant)
4 Jun 2025Activity: Participating in or organising an event › Participating in a conference, workshop, ...
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Advancing Green Business through Different Perspective
Sum, C. K. M. (Participant)
3 Jun 2025Activity: Participating in or organising an event › Participating in a conference, workshop, ...
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PolyU EDC: Introduction to pedagogy: Own the way you teach
Sum, C. K. M. (Participant)
30 May 2025Activity: Participating in or organising an event › Participating in a conference, workshop, ...
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Teaching Responsibly with AI: Media / AI Literacy
Sum, C. K. M. (Participant)
29 May 2025Activity: Participating in or organising an event › Participating in a conference, workshop, ...