Projects per year
Personal profile
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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Dive into the research topics where Joseph Lok Man Lee is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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AI chatbots VS human service recovery: Experimental investigation for collectivist consumers | PolyU CPCE Research Fund 2024/2025 |
Lee, J. L. M. (PI), ZHANG, T.J.-F. (CoI), HUANG , Y.-H. (CoI) & Wong, S. M. H. (CoI)
1/08/25 → 31/01/27
Project: Research
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The Impact of Anthropomorphic Artificial Intelligence Robots on Service Recovery for Hong Kong’s hotel industry | PolyU CPCE Research Fund 2024/2025 |
Lee, J. L. M. (PI), Cheng, C. W. O. (CoI), Yuen, S. S. M. (CoI) & Wong, S. M. H. (CoI)
1/01/25 → 30/06/26
Project: Research
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Plotting Smart Glamping as the Green and Health Strategy in Facilitating the Sustainability of Hong Kong’s Ecotourism and Leading Green Destination in Asia | PolyU CPCE Research Fund 2024/2025 |
Tai, C. L. A. (PI), Lee, J. L. M. (CoI), Lau, C.Y.-L. (CoI) & Wong, S. M. H. (CoI)
1/01/25 → 30/06/26
Project: Research
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Green and Healthy: Exploring the Impact of Environmental and Health Consciousness on Plant-Based Meat Consumption | PolyU CPCE-funded Research Project 2024/25 (BHM-2024-316(J))
Lau, C.Y.-L. (PI), Lai, M. (CoI), Lee, J. L. M. (CoI) & Tse, P. M. D. (CoI)
12/12/24 → 11/06/26
Project: Research
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Exploring the Role of AI Literacy for Developing Business Student Readiness on Further Education and Employment | PolyU CPCE Teaching Research Fund/Excellence 2023/2024|
Lee, J. L. M. (PI), Wong, S. M. H. (CoI) & Lau, C.Y.-L. (CoI)
26/06/24 → 25/12/25
Project: Research
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2025 AMS World Marketing Congress: Leading the way in integrating marketing science and tourism
Lee, J. L. M., 2025, (Accepted/In press) In: Anatolia.Research output: Contribution to journal › Conference article › peer-review
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Comparing Generation X and Generation Y on their green food product purchase
Cheng, C., Yuen, S. S. M., Lee, J. L. M. & Wong, S. M. H., Jul 2025, (Accepted/In press).Research output: Contribution to conference › Abstract › peer-review
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Destination Marketing: Creating Memorable Tourism Experiences by Rathee, R. and Rajain, P. (SJR: Q1)
Lee, J. L. M., 2025, In: Annals of Leisure Research. 28, 2Research output: Contribution to journal › Review article › peer-review
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Does travel motivation always work? a study of cognitive and affective images along with income and education levels towards collectivist tourists (SJR: Q1)
Lee, J. L. M., Lau, C., Cheng, C., Yuen, S. S. M., Wong, S. M. H., Tai, C. L. A. & Man, R. Y. K., 2025, (Submitted) In: Consumer Behavior in Tourism and Hospitality.Research output: Contribution to journal › Article › peer-review
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Examining the Role of AI Relevance and AI Confidence in the Relationship between AI Literacy and Business Student Readiness
Lee, J. L. M., Wong, S. M. H. & Lau, C., 2025.Research output: Contribution to conference › Paper › peer-review
Prizes
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A Contingency Theory Explaining Channel Blending Decisions in the Context of Online Shopping
Liu, V. (Recipient) & Lee, J. L. M. (Recipient), 2017
Prize
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Workshop from Hong Kong St. John Ambulance Training
Lee, J. L. M. (Programme Leader) & Tse, P. M. D. (Assistant Programme Leader)
Apr 2025Activity: Other
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Firm Visit: KOLB Life Limited
Lee, J. L. M. (Programme Leader) & Tse, P. M. D. (Assistant Programme Leader)
Apr 2025Activity: Other
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Event Experience Day: Cathay Pacific/HSBC Hong Kong Sevens 2025 -Jockey Club Sevens School Tour
Tse, P. M. D. (Organizer), Lau, C.Y.-L. (Organizer), Ho, S. Y. P. (Organizer), Leung, K. W. W. (Organizer) & Lee, J. L. M. (Organizer)
28 Mar 2025Activity: Other