Social media engagement and luxury fashion purchase intentin in Hogn Kong: the role of motivation regulation and consumers' materialistic values

Cheung Cherry Tin Yan; Peggy Mei Lan Ng; On Ting Lo; Sammi Keung

Social media engagement and luxury fashion purchase intentin in Hogn Kong: the role of motivation regulation and consumers' materialistic values

Cheung Cherry Tin Yan, Peggy Mei Lan Ng, On Ting Lo, Sammi Keung

Division of Business and Hospitality Management (BHM)

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	1-20
Journal	Journal of Fashion Marketing and Management
Publication status	Published - 25 Nov 2024

Cite this

@article{635a9dab52b94d389410f7badce048c7,

title = "Social media engagement and luxury fashion purchase intentin in Hogn Kong: the role of motivation regulation and consumers' materialistic values",

author = "{Cherry Tin Yan}, Cheung and Ng, {Peggy Mei Lan} and Lo, {On Ting} and Sammi Keung",

year = "2024",

month = nov,

day = "25",

language = "English",

pages = "1--20",

journal = "Journal of Fashion Marketing and Management",

issn = "1361-2026",

publisher = "Emerald Group Publishing Ltd.",

}

TY - JOUR

T1 - Social media engagement and luxury fashion purchase intentin in Hogn Kong: the role of motivation regulation and consumers' materialistic values

AU - Cherry Tin Yan, Cheung

AU - Ng, Peggy Mei Lan

AU - Lo, On Ting

AU - Keung, Sammi

PY - 2024/11/25

Y1 - 2024/11/25

M3 - Article

SN - 1361-2026

SP - 1

EP - 20

JO - Journal of Fashion Marketing and Management

JF - Journal of Fashion Marketing and Management

ER -