The Influence of the Hong Kong-Zhuhai-Macao Bridge on Visitors Motivation and Willingness to Use Land Transport

Jieqi Guan; Yui yip Lau; Cindia Ching Chi Lam; Zhimei Lei

doi:10.1080/19388160.2023.2192536

The Influence of the Hong Kong-Zhuhai-Macao Bridge on Visitors Motivation and Willingness to Use Land Transport

Jieqi Guan, Yui yip Lau, Cindia Ching Chi Lam, Zhimei Lei

Division of Business and Hospitality Management (BHM)

Research output: Contribution to journal › Article › peer-review

4 Citations (Scopus)

Abstract

The Hong Kong-Zhuhai-Macao Bridge (HZMB) has been recognized as the eighth wonder of the 21^st century. This research has used a quantitative approach through a questionnaire. A regression analysis has been conducted on HZMB users and tourists from GBA, to explore their different traveling behavior in terms of transport patterns and potential contextual factors influencing their perception and behavior. Findings illustrated that the HZMB has provided added convenience to tourists and encouraged visits to tourism attractions in the GBA cities. The research findings induce holistic significance to the area of sustainable tourism from the perspectives of regional integration and the development of transport infrastructure.

Original language	English
Pages (from-to)	307-332
Number of pages	26
Journal	Journal of China Tourism Research
Volume	20
Issue number	2
DOIs	https://doi.org/10.1080/19388160.2023.2192536
Publication status	Published - 2024

Keywords

Greater Bay Area
The Hong Kong-Zhuhai-Macao Bridge
Tourism
transport mode
travel planning

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

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10.1080/19388160.2023.2192536

Cite this

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abstract = "The Hong Kong-Zhuhai-Macao Bridge (HZMB) has been recognized as the eighth wonder of the 21st century. This research has used a quantitative approach through a questionnaire. A regression analysis has been conducted on HZMB users and tourists from GBA, to explore their different traveling behavior in terms of transport patterns and potential contextual factors influencing their perception and behavior. Findings illustrated that the HZMB has provided added convenience to tourists and encouraged visits to tourism attractions in the GBA cities. The research findings induce holistic significance to the area of sustainable tourism from the perspectives of regional integration and the development of transport infrastructure.",

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The Influence of the Hong Kong-Zhuhai-Macao Bridge on Visitors Motivation and Willingness to Use Land Transport

Abstract

Keywords

UN SDGs

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