Understanding the impact of reciprocity on trust and trust performance in C2C social commerce

Research output: Contribution to conference › Paper › peer-review

Original language	English
Pages	257-274
Publication status	Published - 2018
Event	The 24th Cross Strait Conference of Information Management Development and Strategy (CSIM 2018) - Hong Kong Duration: 24 Aug 2018 → …

Conference	The 24th Cross Strait Conference of Information Management Development and Strategy (CSIM 2018)
City	Hong Kong
Period	24/08/18 → …

Cite this

@conference{8443e260553848d8b3f286a3b1248411,

title = "Understanding the impact of reciprocity on trust and trust performance in C2C social commerce",

author = "Leung, {Wilson K.S.} and S. Shi and W.S. Chow",

year = "2018",

language = "English",

pages = "257--274",

note = "The 24th Cross Strait Conference of Information Management Development and Strategy (CSIM 2018) ; Conference date: 24-08-2018",

}

TY - CONF

T1 - Understanding the impact of reciprocity on trust and trust performance in C2C social commerce

AU - Leung, Wilson K.S.

AU - Shi, S.

AU - Chow, W.S.

PY - 2018

Y1 - 2018

UR - https://www.fbe.hku.hk/conference/csim2018/proceedings.html

M3 - Paper

SP - 257

EP - 274

T2 - The 24th Cross Strait Conference of Information Management Development and Strategy (CSIM 2018)

Y2 - 24 August 2018

ER -