Users’ stickiness to english vocabulary learning APPs in China

Nana Jin, Zili Chen, Jin Wang

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

This study is based on mobile-assisted language learning APPs and specifically focuses on users’ stickiness to them. Several popular vocabulary learning mobile APPs in China are chosen for the study: Baicizhan, Shanbei, Kaixincichang, Zhimi, etc. The participants for the study are from three different age groups: 19 junior high students, 22 senior high students and 33 college students. The survey results indicate that the users’ stickiness to the APPs declines with age growing. Major reasons for stopping using the APPs are: the lack of intrinsic motivation, no interests after using it for a period of time, no time for it, easily forgetting about it. Three suggestions to optimize the vocabulary learning mobile APPs and to help users learn efficiently and wisely are proposed: offering a highly matched task-based reading plan for vocabulary leaning; recommending a personalized learning group for learners of similar language proficiency to join; developing specific course book-oriented vocabulary learning functions to coordinate with in-class teaching.

Original languageEnglish
Title of host publicationEmerging Technologies for Education - Third International Symposium, SETE 2018, Held in Conjunction with ICWL 2018, Revised Selected Papers
EditorsHaoran Xie, Wei Chen, Rynson Lau, Wanvimol Nadee, Tianyong Hao
PublisherSpringer Verlag
Pages218-226
Number of pages9
ISBN (Print)9783030035792
DOIs
Publication statusPublished - 2018
Event3rd Annual International Symposium on Emerging Technologies for Education, SETE 2018 held in conjunction with ICWL 2018 - Chiang Mai, Thailand
Duration: 22 Aug 201824 Aug 2018

Publication series

NameLecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
Volume11284 LNCS
ISSN (Print)0302-9743
ISSN (Electronic)1611-3349

Conference

Conference3rd Annual International Symposium on Emerging Technologies for Education, SETE 2018 held in conjunction with ICWL 2018
Country/TerritoryThailand
CityChiang Mai
Period22/08/1824/08/18

Keywords

  • Study motivation
  • Users’ stickiness
  • Vocabulary learning mobile APPs

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